Journalists, particularly women and those covering sensitive topics, frequently become targets of deepfake intimate image campaigns designed to threaten, intimidate, and damage their credibility. Research indicates that over 73% of female journalists report experiencing online harassment, with deepfake issues emerging as a growing concern. These attacks often coincide with major investigative reporting.

Why journalists are targeted with deepfakes

Deepfake intimate images are predominantly used against journalists to intimidate them personally and to undermine their professional credibility. The intention is to harm their reputation and create sufficient distress to impact their reporting. The mere spread of such content, even for a brief period, serves these harmful objectives.

Protections for targeted journalists

While there are no specific legal mandates addressing deepfake concerns, journalists should view this as a critical issue in their profession. Press freedom organizations, including the Committee to Protect Journalists (CPJ) and the Freedom of the Press Foundation, offer various resources to support journalists facing threats.

Rapid response strategy

For journalists dealing with deepfake attacks, prompt action is essential as their visibility allows this content to spread quickly. ScanErase finds and reports on all identified platforms to help minimize the duration of exposure.

Frequently asked questions

Do journalists waive rights because they are public figures?

No. Being a public figure does not reduce exposure rights. Journalists retain their rights regardless of their public image.

Is there support specifically for journalists facing deepfake attacks?

Yes. The Committee to Protect Journalists, the Freedom of the Press Foundation, and the Coalition Against Online Violence all provide resources for journalists facing digital harassment, including deepfake issues.