Why this matters for instagram source deepfake on Bluesky

How removal works

The four step deepfake removal process under the TAKE IT DOWN Act of 2026.

What to do, step by step

  1. 01
    Forensically preserve every instance before any other action Capture full page screenshots with the URL bar visible, save the highest resolution copy of the instagram source deepfakes available, and document any visible AI generator fingerprints including watermarks, edge blending artifacts, and skin texture inconsistencies. Your Instagram photographs that appear to have been used as deepfake source
  2. 02
    Run a biometric scan to find every copy across platforms instagram source deepfake content distributed on Bluesky rarely stays there. ScanErase indexes 2.4 billion face embeddings across 200 plus platforms and identifies every current hosting location in a single scan, including mirror copies and AI generated variants.
  3. 03
    File search engine NCII removal requests File NCII removal requests at google.com/forms and bing.com/webmasters/tools/contentremoval. List every URL on Bluesky and any other identified platforms. Search engines remove cached and thumbnail copies that persist for weeks after source removal.
  4. 04
    Preserve identification metadata for subpoena Even anonymous accounts produce identifiable metadata through Bluesky. Account creation IP, device fingerprint, and posting history support law enforcement subpoena to identify the perpetrator. Doe defendant filings preserve civil claims while identification proceeds.
  5. 05
    Coordinate the Bluesky platform removal pipeline Bluesky accepts NCII reports through its in app moderation flow and through its trust and safety email. The PDS architecture means content is hosted on individual personal data servers in addition to the network appView.
  6. 06
    Escalate through hosting and CDN if required Bluesky uses a federated PDS model where content is stored on individual data servers. Removing from the appView removes visibility but the underlying PDS may still serve the content to other appViews.
  7. 07
    File the complete evidence record for the legal track Google's voluntary NCII removal policy for both authentic and AI generated content provides the foundational legal basis for this action. Document every notice sent, every platform response, and every confirmation in a single evidence file. ScanErase produces this Verified Removal Package automatically as your case progresses.

The 48 hour statutory deadline

Statutory 48 hour removal timeline: 47 USC 223a requires platforms to remove non-consensual intimate imagery within 48 hours of a valid notice.

Legal context

Frequently asked questions

Should I delete the source photograph that was used to make the deepfake?

Do not delete the source photograph. The original is essential comparison evidence for both authentication of the deepfake and right of publicity claims. Removal can also suggest something to weaponize against you in any subsequent proceeding.

How long will Bluesky actually take to remove the deepfake content?

Bluesky typically responds in approximately 18 hours when a properly formatted statutory notice is filed. ScanErase files the notice within 5 minutes of authorization and tracks compliance through your Verified Removal Package.

How long does Google typically take to deindex deepfake URLs?

Google NCII removal requests typically process within 5 to 14 days for compliant submissions. Bing follows a similar timeline. The deindex action removes the URL from search results but does not affect the source platform, which is why parallel platform takedown is essential.

What if the perpetrator re uploads the deepfake to Bluesky after removal?

Bluesky retains hash signatures of removed NCII content which prevents identical re uploads to the same platform. A follow-up ScanErase scan checks for re uploads across all 200 plus indexed platforms, including AI generated variant versions, so you can file a new notice as soon as matches reappear.

Will the search deindex action reveal my identity to Bluesky or the perpetrator?

Removal of the deepfake URLs from Google and Bing search results, prevention of further indexing of cached or thumbnail copies, reduced search visibility of the content even where source platform removal is delayed. The disclosure scope is limited to what the action requires. Your scan and removal process is not disclosed to employers, family, or any third parties beyond the recipients required by the specific legal procedure.

I searched my instagram photos were used to make deepfakes and found this guide. What is the very first thing I should do right now?

Before any other action, forensically preserve the evidence with full page screenshots and the highest resolution file copies you can obtain. Do not delete the Instagram photographs that appear to have been used as source. The original photographs remain useful evidence for comparison, and removal can suggest something to weaponize. Once evidence is preserved, the Bluesky takedown notice and the search deindex action can proceed in parallel.