Why Google content spreads quickly

Google Search and Google Images are the discovery layer for nearly every NCII case. Removing the underlying content does not always remove the cached version from Google, and reverse image search can surface mirrors.

Ireland legal framework

Harassment, Harmful Communications and Related Offences Act 2020, sections 2 and 3. Section 2 (intent to cause harm): up to 7 years on indictment. Section 3 (without intent to harm): up to 12 months on summary conviction.

The civil erasure right under GDPR Article 17 (right to erasure) plus Data Protection Act 2018 is enforceable against Google regardless of where Google processes the data, where the data subject is in Ireland.

Google removal route

Google accepts NCII removal requests through its dedicated NCII removal form for Search and Images. Approved requests result in URL deindexing from Google Search results within 12 hours typically.

Google's NCII removal form is the most reliable single point of leverage in the open web. Approved removals also propagate to Google's broader index which suppresses discovery across Discover and News surfaces.

Evidence preservation specific to Google

Capture the search query that surfaces the content, the result URL, and any cached or thumbnail versions. Google retains cached snapshots that may persist for weeks after the underlying content is removed.

Five step removal process

  1. 1

    Capture evidence from Google

    Capture the search query that surfaces the content, the result URL, and any cached or thumbnail versions. Google retains cached snapshots that may persist for weeks after the underlying content is removed.

  2. 2

    File Harassment, Harmful Communications and Related Offences Act 2020 (Coco's Law) criminal complaint

    Report to local police or national cybercrime unit. Hotline.ie can assist.

  3. 3

    Submit GDPR Article 17 (right to erasure) plus Data Protection Act 2018 erasure request to Google

    Google accepts NCII removal requests through its dedicated NCII removal form for Search and Images. Approved requests result in URL deindexing from Google Search results within 12 hours typically. The request must identify the URLs and cite the legal basis. DPC accepts complaints for non compliance.

  4. 4

    Run a biometric scan to find every other hosting location

    Content rarely stays on one platform. ScanErase identifies every current location in a single scan including mirrored copies and AI generated variants of the same image.

  5. 5

    Dispatch parallel TAKE IT DOWN Act notice to Google

    Google is a covered platform with a 48 hour federal removal obligation. ScanErase files the notice within 5 minutes of authorisation.

Frequently asked questions

Can Google be required to remove intimate images of a Ireland resident?

Yes. GDPR Article 17 (right to erasure) plus Data Protection Act 2018 gives any data subject in Ireland the right to require erasure. Google operates a dedicated NCII removal portal that processes these requests. Where Google is also subject to US jurisdiction, the TAKE IT DOWN Act adds a 48 hour federal obligation.

What is the criminal exposure of the person who posted to Google from Ireland?

Harassment, Harmful Communications and Related Offences Act 2020, sections 2 and 3. Section 2 (intent to cause harm): up to 7 years on indictment. Section 3 (without intent to harm): up to 12 months on summary conviction.

How does Google verify a Ireland erasure request?

Google accepts NCII removal requests through its dedicated NCII removal form for Search and Images. Approved requests result in URL deindexing from Google Search results within 12 hours typically. DPC can be petitioned if Google fails to act within the statutory window.

Can the Ireland regulator force Google to remove content?

Coimisiún na Meán is the Online Safety Commissioner under the Online Safety and Media Regulation Act 2022 with codes of practice covering intimate image abuse.

What evidence should I capture from Google?

Capture the search query that surfaces the content, the result URL, and any cached or thumbnail versions. Google retains cached snapshots that may persist for weeks after the underlying content is removed.

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