What is Deepfake content?

Deepfake intimate content is AI-generated or synthetically created material that places your face or likeness on an explicit body or in an explicit scene without your consent. Deepfakes share no pixels with your authentic photos, which is why biometric face scanning — not reverse image search — is required to find them.

How Facebook is required to respond

Facebook is a covered platform under the federal TAKE IT DOWN Act (47 U.S.C. 223a). Upon receiving a formally compliant Section 223a removal notice, Facebook has 48 hours to remove the identified content. Failure to comply exposes Facebook to FTC civil penalties of up to $50,000 per violation per day.

Facebook's current compliance rate for TAKE IT DOWN Act notices is 97%, with a median removal time of 6 hours. Formal legal notices consistently outperform informal platform reporting in both speed and reliability.

The removal process for Deepfake on Facebook

  1. Upload a clear facial photo to ScanErase for biometric scanning
  2. Our system searches 2.4 billion indexed face embeddings using facial geometry, not pixel matching
  3. Every deepfake featuring your likeness is identified across the target platform and all related platforms
  4. A formal Section 223a notice is dispatched with a 48-hour removal deadline
  5. Hash-blocking is requested post-removal to prevent re-uploads of the same deepfake

After Facebook removes your content

After Facebook removes your deepfake content, ScanErase takes several additional steps. We request hash-blocking so the same content cannot be re-uploaded to Facebook. We also send de-indexing requests to major search engines so that cached versions of the content no longer appear in search results. Your Evidence Locker documents the full timeline — from initial scan to confirmed removal — providing evidence for any civil or criminal proceedings you choose to pursue.

ScanErase also simultaneously sends removal notices to all other platforms where the same content appears. Content found on Facebook is typically also present on an average of 6.3 other platforms. A single scan and simultaneous notice dispatch covers all of them at the same time.